We specialize in brand identity, creative strategy, campaigns, residential & commercial interior design, and exhibitions.
We are your taste makers, your treasure hunters. We don't follow. We set the style. We are go-getters, a bit rebellious, always cheerful, and charmingly upfront.
We are here to create your story – to visualize the brand and the interior of your wildest dreams.
We are your team, a team of firecrackers!
We are your taste makers, your treasure hunters. We don't follow. We set the style. We are go-getters, a bit rebellious, always cheerful, and charmingly upfront.
We are here to create your story – to visualize the brand and the interior of your wildest dreams.
We are your team, a team of firecrackers!
Joana is the founder of Chapters. She was born in Portugal and rose to her potential in her early twenties, when she became the creative director of an advertising agency whilst she was still in school. Combining work and her studies have shaped Joana to become the multi-talented entrepreneur she is today. She is a closeted shopaholic and loves her bulldogs more than anything. Joana is very driven, dedicated and always thoughtful.
Roeby is the offspring of a small fashion empire. Her ambition to work in the creative field was instilled in her from a young age, which led her to become the youngest creative at Chapters. As a side project, Roeby runs an online vintage living shop, a hobby she shared with her grandfather and named after him. Roeby is creative, chatty and always upbeat.
Our inhouse team is formed by two unique individuals - Joana Rademakers and Roeby Huiveneers. We both bring our own specialty to the table. In addition to our team, we have established and incredible collective of partners, which gives us the freedom to work on your project with a custom-made team.
Chapters was founded in 2019 by Joana Rademakers – a visual storyteller by heart. The studio was created out of a desire to add value to lifestyles and businesses and to connect people.
In 2020, young creative Roeby Huiveneers joined Joana’s one woman show and became her stylish right hand. They truly are a dynamic duo, together they are dynamite.
At Chapters Studio, we are interested in the story behind the question. We want to know what makes you tick, what makes you get up in the morning. Transforming this fire into a brand or an interior is what makes us get up in the morning. That completes the circle, my friend.
We are a part of your story – this chapter or the next. We are down for it!
Roeby is the offspring of a small fashion empire. Her ambition to work in the creative field was instilled in her from a young age, which led her to become the youngest creative at Chapters. As a side project, Roeby runs an online vintage living shop, a hobby she shared with her grandfather and named after him. Roeby is creative, chatty and always upbeat.
Joana is the founder of Chapters. She was born in Portugal and rose to her potential in her early twenties, when she became the creative director of an advertising agency whilst she was still in school. Combining work and her studies have shaped Joana to become the multi-talented entrepreneur she is today. She is a closeted shopaholic and loves her bulldogs more than anything. Joana is very driven, dedicated and always thoughtful.
